Have you reviewed your employer yet?
Although employer rating sites have been around for a long time, they haven’t really become commonplace across industries, otherwise why would I be writing this, right?
For the most part, you can share your interview experience, what it’s like to work there, and your salary. The information you find can be very useful to prepare for interviews, especially if you come across red flags to inquire about.
Let’s compare the biggest of these platforms, how much data they provide and in which region they are active to see when they can come in handy.
A quick sidenote about employer branding.
There are sites that are basically a marketing page for companies to attract talent. If all the content comes from or is moderated by the company, then it’s just marketing, but sometimes it’s more nuanced.
For example, HR departments might ask their employees to leave reviews en masse before big hiring campaigns or specifically target their most engaged talent to leave reviews.
What I generally look for is what employees and candidates have to say about them, not how the company markets itself. The reviews are also a good way to verify whether the marketing materials reflect reality.
I took a sample of 10 companies* I found relevant for the Czech market and I will highlight how many of them I found on each platform and how many review entries are available.
glassdoor
10/10 companies listed
173.321 data points - 86% about Microsoft
The OG of review sites. They are the site with by far the biggest pool of companies and reviews in the western world.
global
reviews, salaries, interview reviews
decent amount of data for well known Czech companies
interview experience can be useful
can filter all data by country
companies can do reply to reviews
atmoskop
10/10 companies listed
2.484 data points - 70% about Česká Spořitelná
A Czech platform focused on allowing job hunters to find companies that offer an environment suited to their needs, both in terms of benefits, but also employee satisfaction in relevant areas.
Czech
reviews, benefits, “salary satisfaction”
reviews across all industries and roles
from tech firms, through post offices to police precincts, they have data about everything
less commonly used in tech than other sectors
Blind
5/10 companies listed
8.340 data points - proportional to engineers based in the US
I have little experience in this platform as it’s very US specific. It looks like a mix of reddit (forum/advice/leaks), glassdoor (reviews) and a bit of alumni network.
US centric
reviews, salaries
forum style threads about companies as well e.g. twitter layoffs
mention of layoffs in reviews and posts is common
Comparably
8/10 companies listed
6.264 data points - completely disproportionate review volume vs company size and age
A site for companies to advertise themselves, with a lightweight reviewing feature. There is an odd mix of employer branding and corporate branding here.
US centric
reviews, salaries, interview reviews
the few companies that are active here are tech companies with strong employer branding. can’t say that all the reviews sound super genuine
no filters by country for data published
Fairygodboss
5/10 companies listed
294 data points - 90% from Microsoft
This platform is a job board or aggregator, but with the huge bonus of adding metadata about the companies related to gender equality with ratings and reviews.
lightweight reviews
no salary info
no data about Czech companies, only relevant if you search for big corporations
Kununu
5/10 companies listed
4.433 data points - distribution feels proportional to headcount
Unlike other platforms, the reviews are structured like satisfaction surveys, so the data is far more organized.
DE, AT, CH
good overview of benefits and culture
most structured review data
reviews, salaries
company culture indicator (traditional vs modern)
Summary
Each of these platforms has their unique value proposition for both employees and companies. Not discussed here, but they all function as job boards as well.
Generally speaking, you can get a solid amount of data about larger companies hiring in Czechia from Glassdoor and Atmoskop, while German speaking countries are covered very well on Kununu.
In the end, it mostly boils down to where you job hunt and which industries you are interested in.
If you can, please take 5 seconds to answer these questions to make this article pop with moar data ✨
1] The companies sampled were: Red Hat, Microsoft, Applifting, Kiwi.com, GoodData, Seznam, Kiwi, Productboard, Avast, Workday, Ceska Sporitelna incl Erste. The data count is the sum of reviews, salaries, interview reviews etc (not incl e.g. benefits section on glassdoor) not filtered by date or region.